Lloyd's Barbershop is a small family owned business in the heart of downtown Fort Collins, CO that opened in 1969. Lloyd's partnered with Pennant Design Co. to vectorize their iconic hand-painted signage, create a timeless website, & create other branding related materials.
Lloyd’s Barbershop has built decades of recognition around its iconic hand-painted storefront sign. Rather than reinventing the brand, the goal was to carefully preserve what already made it special. Pennant Design Co. vectorized the original lettering, translating the hand-painted character into a clean, scalable format that could live across both print and digital applications.
With a strong visual identity already in place, the website focused on translating the same timeless character of Lloyd’s Barbershop into a simple, approachable digital experience. The goal was to create a site that felt just as classic and welcoming as the shop itself.
